EasyGo | Logistic & Industrial Build Madrid

sub heading

Boost your reach, exposure & ROI

EasyGo is a service package offered to all exhibitors. All included tools are based on the latest technological advancements in digital marketing. Increase your visibility, create connections, and effortlessly maximize your leads. Discover all EasyGo packages.

accent copy

What does the EasyGo package include?

My Easyfairs

Easy event preparation

Event App

Networking

Visit Connect

Optimal lead management

Smart badge

Easy contact sharing

MY EASYFAIRS

The online portal for exhibitors that helps you prepare your participation at the trade show down to the last detail.

What can you promote?

🔹 Company Information: Let visitors know who you are and what you do — in as much detail as you like.
🔹 Products & Launches: Create an online directory of your products, solutions, and services.
🔹 Job Offers: Promote your vacancies to thousands of packaging professionals.
🔹 News & Innovations: Share news, product launches, and press releases directly on your company profile.

You’ll find all the tools to promote and market your brand inside My Easyfairs.

EVENT APP

Maximize your impact at the event
Connect with current clients, potential leads and partners before, during and after the show.

Why download the app?

All-in-one tool: Access your registration confirmation (entry badge), attendee list and lead capture in one place.
AI-powered matchmaking: Receive personalized contact suggestions based on your solutions and app profile.
Easy meeting scheduling: Organize face-to-face meetings and chat with potential clients.
Interactive floor plan: Navigate the event easily so you don’t miss anything.

VISIT CONNECT

Collect and qualify leads easily during the event using your mobile or tablet.

How does it work?

Scan leads: Use your phone to scan the visitor’s badge QR code directly from the Visit Connect app.

Qualify your leads: Take notes on each interaction using a free text notepad, predefined questions, photos, or voice recordings.

Export your contacts: Access all data immediately from Visit Connect or through My Easyfairs.

Follow up effectively: Use your notes to make personalized follow-ups by phone or email.

Combine Visit Connect with Smart Badge technology to maximize lead generation.

SMARTBADGE TECHNOLOGY

Exchange contact information with just one tap on your badge.

How does Smart Badge technology work?

Smart badge: Visitors and exhibitors receive a badge with an electronic chip that contains their contact information.
Smart Badge readers: Exhibitors have readers that display all the information about their company included in My Easyfairs.
Tap to exchange: The visitor taps their badge on the reader and automatically receives the company information and contact details by email.
Download your contacts: At the end of the event, exhibitors can download the data of all visitors who tapped their reader.

The number of Smart Badge readers included depends on the EasyGo package purchased.

A picture is worth a thousand words… Press play!

How does the smart badge work?

How does the smart badge work for visitors?

Receive real-time SMS alerts when your attendees arrive

Benefits of having EasyGo

EasyGo makes life easy. EasyGo makes your participation at Logistic Industrial Build Madrid easier and helps you attract more visitors.
EasyGo is about engagement. EasyGo supports digital engagement between Logistic Industrial Build Madrid’s exhibitors and visitors.
EasyGo uses the latest technology. EasyGo takes advantage of state-of-the-art events technology while requiring no technological know-how for users.
EasyGo delivers results. EasyGo ensures you maximise your visibility and lead generation before, during and after the event.

We’re not the only ones saying it

Hear what our visitors say and why they attend Logistic & Industrial Build Madrid

body

It´s the first time we attended, and we loved the proposal, the companies, the places, the talks and the events. We are grateful for the good organization and the attention, we will come back.

I liked the fair very much, excellent level of suppliers and a good mirror of the existing innovations in the market.

The event brings together a large representation of the sector and is of great interest.

Essential for keeping up to date with new trends and developments in the sector.

Fair very well organised and with all the security measures,
with very interesting stands and the latest technology. A
good opportunity to meet again with your suppliers.

accent copy

FAQs

As part of your EasyGo package, you will receive 1,2 or 3 Smart Badge readers depending on the EasyGo package you have purchased.

The Smart Badge technology requires no physical contact and guarantees a 100% safe event experience.

On your My Easyfairs account, you will have the capability to upload content for each of your assigned readers.

How do I access My Easyfairs?

You can access My Easyfairs through this link. If you have not accessed the platform before, you will need to create an account. You can add additional users to My Easyfairs through the platform.

Are all these tools available to me?

Yes! As an exhibitor, you will have access to My Easyfairs, the event app, Visit Connect, and Smart Badge readers. Your specific package will determine how many Smart Badge readers you receive and the additional marketing opportunities available to you.

Which EasyGo package do I have?

You can check which EasyGo package you have through My Easyfairs or by reviewing your stand booking confirmation.

How does Smart Badge technology share exhibitor information with visitors?

At the end of the event day, visitors who have tapped your reader(s) will receive an email summarizing their visit along with all the information stored on your reader(s).

How does smartbadge technology share visitor details with exhibitors?

As an exhibitor, you will also receive all the leads collected from your reader(s) by the end of the event. You can easily download the leads export from your My Easyfairs account.

Why should I use the Visit Connect card readers and Smart Badge?

Visit Connect and Smart Badge technology offer you the best opportunity to increase both the quantity and quality of your leads. Visit Connect is a useful tool to qualify leads while you’re talking to them, giving you immediate access to their information. Smart Badge readers allow visitors to access your information automatically, enabling exhibitors to follow up even if they didn’t have time for a conversation.

How do I access the event app?

Before accessing the event app, make sure you are registered as stand staff through My Easyfairs. If you mistakenly registered as a visitor, please contact the marketing team to have it changed.

When the app becomes available and the event is active, you will receive an email with your access code and will be able to log in to the app.

Discover our packages:

EasyGo is designed to cover brand awareness, lead capture, and pre & post event marketing to help you reach and engage with your community before, during and after you event.